Our ambassadors are passionate experts in their fields, from elite military operators to competitive shooters and outdoor professionals. They work closely with us to design and refine our products, providing hands-on feedback to ensure top-tier performance and reliability. Through real-world testing and collaboration, they help us push innovation, ensuring our gear meets the highest standards for durability, functionality, and effectiveness. Their insights and expertise play a crucial role in shaping products that professionals and enthusiasts alike can trust.

Mike Pfeiffer

Mike was into off-roading before YouTube or Instagram existed. As a son of an Army Veteran, he spent his youth rolling through the mountains of California, Colorado, and Hawaii, tinkering with his vehicles to make them even more capable after each return trip. He learned the skills necessary to survive the harsh terrains by diving in and getting his hands dirty. Mike began documenting his adventures and sharing them for the world to see. His YouTube channel, Last Line of Defense (LLOD), offers instruction and inspiration to an army of subscribers who are just itching for a reason to head for the mountains.

Lena Miculek

Lena Miculek is a force to be reckoned with in the world of competitive shooting. As a 10x World Champion Shooter with a reputation as one of the sport's top competitors, she has left her mark on the firearms industry. However, Lena is more than just a talented athlete; she's also known for her charismatic and down-to-earth personality. She is a leading advocate for women living a prepared lifestyle and has developed a groundbreaking women's CCW program in collaboration with Sig Sauer with a strong social media following for those seeking EDC and CCW tips from the best! We’re proud to work with Lena on developing the Vertx line for women's apparel and concealed carry products for everyone.

SHOP THE LENA COLLECTION

Greg Thompson

Greg Thompson is the mastermind behind S.O.C.P® (Special Operations Combatives Program), a dynamic training program designed to adapt with the ever-shifting demands operators face in their environment, mission, and gear. Over the last two decades, Greg Thompson has honed the skills of specialized units within local law enforcement, the US military, and federal agencies. Since 2010, S.O.C.P® has stood as a cornerstone for the U.S. Army's training regimen. Each product in the S.O.C.P® lineup mirrors Greg's training philosophy: No day is the same and your gear should be able to adapt and overcome each challenge as quickly as you do.

Kyle Lamb

Kyle Lamb is a former U.S. Army Delta Force operator with extensive combat experience, having served in multiple deployments, including in Iraq and Somalia. After retiring from the military after 21 years, he became a firearms instructor, tactical trainer, and founder of Viking Tactics, a company specializing in firearms training and tactical gear. Lamb is also an author, known for books like *Green Eyes & Black Rifles* and *Leadership in the Shadows*, where he shares insights on leadership, marksmanship, and military tactics. His expertise in firearms and tactical operations has made him a sought-after consultant in both military and law enforcement communities.

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